PlatformE Blog

Man and women working in a Fashion factory

5 ways to profit from mass customization

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Customization has been a centerpiece of the fashion industry for a long time, although only accessible to very few. Once a privilege of the very wealthy, personalized products is currently becoming accessible to the masses.

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How fashion brands can cut down overstock and diminish risks with on-demand manufacturing

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Overstocking and pollution damage the business and reputation of the fashion and textile industry. The root of the problem is that manufacturing is still based on the outdated inventory model and works on predicted demand.

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Still Old-Fashioned? Shift to e-Fashion.

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When the covid-19 pandemic forced the entire world into lockdown, the fashion industry went into despair with the shutdown of stores, offices, factories, revealing an inconvenient truth: fashion is trapped in an old-fashioned business model.

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The Sustainable Fashion Production Supply Chain - small batch, quick turnaround, and nearshoring

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The COVID19 pandemic has caused serious disruptions in global supply chains, especially in industries such as fashion where labor, materials, and customers are often all located in different locations.

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How 3D Product Customization Will Change The Face of E-commerce

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In this ever-evolving world, the latest trend in Product Personalization is the incorporation of 3D product customization. In today's world, thanks to the development of technology and further simplification of its use, every cell phone, and computer is able to render 3D graphics.

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How to Succeed with Mass Customization in E-commerce

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Here we cover details so you can consider this amazing concept of mass customization and use it to help increase your company's sales.

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The factory of the future: producing personalized footwear on-demand

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A revolution is in the making, renewing manufacturing along many industries, including fashion, opening the era of fully-digitized factories. Welcome to Industry 5.0, where factories will be smarter and agile, leveraging sustainability and ethics.

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The evolution of fashion design and manufacturing

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Today we're living in the 5th Industrial Revolution, and fashion is shifting from mass production to mass customization, in which advanced digital and robotic technologies are used to meet the desires of each individual consumer.

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The rise of 3D digital product creation

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The adoption of digital technology and 3D design has proven to be a great boon to the fashion industry. This shift from a physical to a digital mindset is going to have a long-term impact on the industry, changing its entire business model.

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Fashion Personalization: the new strategy to increase your e-commerce sales

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Personalization is an excellent method for fostering business growth for Fashion e-Commerce. Many fashion businesses assume implementing product personalization on their site requires heavy investments and setup, but here we show that this is not the case.

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A perspective on Fashion within Video Games

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There has been a rise in discussions about the role of fashion in video games, both as a visual medium for expression and as a branded contextualization. Fashion in games can provide fun visual information without interfering with its skills. 

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PlatformE Bridge seamsless Shopify integration

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PlatformE Bridge will help you to offer customization or personalization of your products for your customers. It provides merchants with a software-as-a-service ecosystem to allow them to transition from traditional made-to-stock workflows to made-to-order.

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The prosumer era: a new opportunity for fashion brands

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With the rise of prosumers, Fashion brands have more opportunities than just commoditizing an untapped segment of the market; they have the opportunity to add real, tangible, and human-based insights to designs. Learn more about Prosumers here.

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Top 10 Tech Trends for this decade

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Check out the top strategic technology trends that businesses must explore in the  next decade.

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PlatformE nominated as a Top Information Technology Company in Portugal by BestStartup.eu

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BestStartup.eu and Best Startup EU Magazine, are established as the foremost authority on European business, with the aim of promoting the best European companies, businesses, and innovations on a global scale.

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Dreaming (about the) store of the future: An interview with Lui Iarocheski from PlatformE

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There are many ideas out there, but Lui Iarocheski, Group Marketing Director at PlatformE has shared with us everything about the future of luxury retail, and together we dream about what the store of the future will be.

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Fighting Fast Fashion with Big Data: A Chat with Gonçalo Cruz, PlatformE's Co-founder

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PlatformE is a technology company on a mission to drastically reduce overproduction and waste in the Fashion Industry.

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The Ultimate Challenge for Fashion's Digital Transformation

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The rising adoption of emerging digital technology is a worldwide phenomenon that crosses many industries.

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Industry 5.0: How the mass customization era can be the solution for overproduction

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The industrial revolution started in 1780 and it is evolving until today.

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On-Demand Production as a viable shift for the Fashion Industry

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Fashion's model of production where everything is made in response to customer demand.

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The role of technology for on-demand Fashion

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Companies that have started the transition to on-demand are already being rewarded financially.

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3 goals that e-Fashion will help you achieve

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Here we lay down 3 perspectives on how 3D Digital Acceleration can positively impact your fashion business and how you can start.

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5 Benefits of Product Personalization

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Customization and personalization open a world of possibilities for Fashion, allowing customers to experiment with a variety of designs, graphics, fabrics, colors, and more, before any physical product is made, saving you thousands (even millions) on physical samples and photo-shooting.

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